www.eslightingdesign.co.uk

Superb looking new website provides perfect backdrop to promote exciting new work of Brighton based lighting designer.

Web Development | Content Management System (CMS) | Hosting

Background

• Established and highly successful independent commercial and residential lighting designer
• Required a new website to reflect her latest high profile commissions and drive new business
• Approached Gravitate Media following an already well established working relationship

Challenges

• Website design needed to reflect the contemporary feel of the content without detracting from it
• Client's minimalist vision combined with the reality of a required word count to achieve basic SEO requirements
• To collaborate successfully with a designer as a client

Solutions

• Simple but visually striking design placing imagery centre stage
• Carousel to showcase latest projects and encourage click throughs to relavent portfolio sections
• Simple content managed (CMS) News and Media section allowing cost-effective and frequent updates
• Lightbox overlay to allow stylish image enlargement
• Online system including stock control, sales invoices/delivery and supplier notification

Results

• Playing major part in attracting new business and sustaining company growth
• Month-by-month 320% increase in traffic since re-design
• Improved natural search volume delivering 230% more visitors
• Attained position no2 google.uk for term "commercial and residential lighting design"

Please visit www.eslightingdesign.co.uk