www.thespaprcompany.com

Great looking new website for the Spa PR Company.

Web Development | Content Management System (CMS) | Hosting

Background

• Specialist Spa and Beauty PR agency in need of a new website to clearly present company credentials and help support and promote client PR activity

Challenges

• To design a site that although content heavy, had an elegant and beautiful aesthetic that would appeal to its target audience
• To create an effective way to publish several sources and types of information from a single, user-friendly interface
• To provide an effective marketing platform to support and drive new business initiatives

Solutions

• A stunning, elegant and very individual look & feel that doesn’t detract from the presentation of content or usability
• A very simple, user-friendly bespoke content management system to control information of the following dynamic sections: Spa PR Loves, Spa Escapes, Late Deals, Blog and News
• Twitter API integration
• An omnipresent JavaScript carousel banner to showcase the latest case studies

Results

• A very happy client with plenty of favourable feedback from third parties
• Natural search performance improved, attracting 120% more visitors via search queries compared to previous site
• Average visitor spending 75% longer on site compared to previous version
• Page views increased by 82% compared to previous site

Please visit www.thespaprcompany.com