Gravitate Goes Global

Gravitate Media are pleased to announce a new partnership with IBA (International Insurance Brokers Association). Founded in 1987, IBA has developed into one of the world’s largest independent providers of risk solutions, with direct access via its membership to all global insurance markets including Lloyd's.

After a lengthy pitch period against three other agencies, Gravitate Media was selected to guide and assist IBA through a major identity and communications overhaul.

The first project that Gravitate will undertake is a review of both the corporate identity and brand name. This review will run simultaneously alongside an extensive review and redevelopment of the IBA’s public website and more importantly its highly dynamic and user centric communications tool built around its extranet.

The deadline for all of this is mid October but we are more than committed to delivering all of this on time.